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What is SEO According to Google
Jul
08
SEO is an acronym meaning – Search Engine Optimization. In other words – positioning a website or web page so that it will be found when someone searches using keywords that are most relevant to the content found on that site or page. As a business owner, YOU NEED SEO IF:...
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2012 - Community - Elementary School
May
19
Business owners are always encouraged to get involved in the affairs of the local community in which they are operating. It is always important that your business is seen as a part of the community, making positive contribution to the people that you serve. These are the buyers...
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Conversation Bubbles
Apr
23
Customer reviews are now an integral part of any online business, especially local. Reviews are the reference point and trust factor when a customer is considering your product or service. They therefore, need to be an honest representation from past buyers in order to establish...
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mobile friendly vs non-mobile friendly
Apr
07
One of Google’s biggest updates will begin to roll out on April 21st, in which the mobile-friendliness of websites will become a huge part of its search algorithm.  Google has stated that the upcoming mobile-friendliness based update will be bigger than the Panda and Penguin...
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video logo
Mar
25
Social media has evolved dramatically over the last several years. From a mere social networking tool or even recreational tool over decade ago, to powerful business optimization tools; social media has been steadily increasing its presence and role in the business arena. The...
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increasing conversions graph
Mar
17
The landing page is the most important factor in online advertising, therefore, it is important that it contains highly specific information that will convince and convert buyers to take a particular action. This can generally be transactional or informational. If you are...
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google plus button
Mar
06
Changes to the way that local businesses advertise are coming rather quickly and differ greatly from past and even current methods. Google Plus is a great service that local business can use to spread the word about their products or services in a quick and effective manner....
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Feb
04
Many business owners are asking themselves, “Where do I need to advertise in order to reach my target clientele?”. While there are a lot of options available, the answer is not so straightforward. There are a lot of variables that go into promoting your business and...
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viewing web sites on a tablet
Jan
28
Online search plays a crucial role in today’s local business success. Businesses that are well positioned in the search engine results pages, or SERPs,  for the various search engine’s such as Google, Bing and Yahoo will benefit the most as they have increased...
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phone book
Jan
16
Businesses With the expansion of internet advertising in the past few years, the phonebook has become a dying product. However, the creation of the search engine has surpassed the phonebook in all of those categories. The internet is now a much more popular medium for...
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